Primitive
Primitive
{% if products.length > 1 %}{{ products.length }} results{% endif %}
- Primitive x Dragon Ball Z Shenron Dirty P Egg Skateboard Complete - Gold - 9.125"
- Primitive x Dragon Ball Z Goku Energy Skateboard Deck - Silver - 8.50"
- Primitive x Dragon Ball Z Goku Energy T-Shirt - White
- Primitive x Dragon Ball Z Goku Energy Skateboard Deck - Black - 8.25"
- Primitive x Dragon Ball Z Goku Energy Skateboard Complete - Black - 8.25"
- Primitive x Dragon Ball Z Shenron Dirty P Egg Skateboard Deck - Gold - 9.125"
- Primitive x Outkast Regal Hoodie - Black
- Primitive x Dragon Ball Z Nuevo Buu T-Shirt - White
- Primitive x Dragon Ball Z Goku Energy Skateboard Complete - Silver - 8.50"
- Primitive x Dragon Ball Z Comeback T-Shirt - Black
- Primitive x Dragon Ball Z Comeback T-Shirt - White
- Primitive x Outkast Glow Hoodie - Black
- Primitive x Dodgers Champs Hoodie - Black
- Primitive x Dragon Ball Z Frieza Forms T-Shirt - Slate
- Primitive x Dragon Ball Z Frieza Forms T-Shirt - Black
- Primitive x Dragon Ball Z Resistance Heavyweight Hoodie - Black
- Primitive x Dragon Ball Z Frieza Forms Hoodie - Purple
- Primitive x Dragon Ball Z Comeback T-Shirt - Brown
- Primitive x Dragon Ball Z Frieza Forms Hoodie - Black
- Primitive x Dragon Ball Z Goku Energy Zip Hoodie - Heather Grey
- Primitive x Dragon Ball Z Perfect Form Hoodie - Black
- Primitive x Dragon Ball Z Vegeance Hoodie - White
- Primitive x Dragon Ball Z Vengeance Long Sleeve T-Shirt - Black
- Primitive x Dragon Ball Z Comeback Hoodie - Black
- Primitive x Dragon Ball Z Prince T-Shirt - Black
- Primitive x Dragon Ball Z Nuevo Buu T-Shirt - Pink
- Primitive x Halloween Stay Alive T-Shirt - White
- Primitive x Dragon Ball Z Goku Energy T-Shirt - Athletic Heather
- Primitive x Dragon Ball Z Prince T-Shirt - Athletic Heather
- Primitive x Dragon Ball Z Vegeance Hoodie - Black
- Primitive x Dragon Ball Z Perfect Form Hoodie - Purple
- Primitive x Dragon Ball Z Comeback Hoodie - Brown
- Primitive x Dragon Ball Z Goku Energy Zip Hoodie - Black
- Primitive x Tupac Royalty Skateboard Deck - Black - 8.50"
- Primitive x Tupac Royalty Skateboard Complete - Black - 8.50"
- Primitive x Naruto Silvas Clones Skateboard Deck - Black - 8.25"
- Primitive x Naruto Rodriguez Beast Skateboard Deck - Black - 8.125"
- Primitive x Naruto Lemos Snakes Skateboard Deck - Black - 8.00"
- Primitive x Naruto Silvas Clones Skateboard Complete - Black - 8.25"
- Primitive x Naruto Rodriguez Beast Skateboard Complete - Black - 8.125"
- Primitive x Naruto Lemos Snakes Skateboard Complete - Black - 8.00"
- Primitive x Outkast Stripes Hoodie - Black
- Primitive x Outkast Regal Hoodie - Sand
- Primitive x Outkast Glow Hoodie - Brown
- Primitive x Outkast Regal T-Shirt - Sand
- Primitive x Outkast Regal T-Shirt - White
- Primitive x Outkast Hold On T-Shirt - Cream
- Primitive x Dodgers Champs Hoodie - Heather Grey
- Primitive x Sublime Zine T-Shirt - Sand
- Primitive x Sublime Rhythm Hoodie - Sand
- Primitive x Sublime Memory Hoodie - Black
- Primitive x Sublime Zine Hoodie - Black
- Primitive x Sublime Dirty P Sun Hoodie - Black
- Primitive x Sublime Down Here T-Shirt - White
- Primitive x Sublime Thirsty T-Shirt - Black
- Primitive x Sublime Zine T-Shirt - Black
- Primitive x Sublime Down Here T-Shirt - Black
- Primitive x Sublime Memory Hoodie - Brown
- Primitive x Sublime Arise T-Shirt - White
- Primitive x Sublime Rhythm Hoodie - Black
{% for product in loader.activeProducts %}
{% for banner in collectionBanners %}
{% if Filters.native.size > 0 and banner.sub == false %}{% continue %}{% endif %}
{% if banner.position == product.position %}
{% if banner.apply_whole %}
![]()
{% else %}
![]()
{% endif %}
{% endif %}
{% endfor %}
{% endfor %}
{% assign display_wishlist = true %}
{% for tag in Wishlist.data.exclusions %}
{% if product.tags contains tag %}
{% assign display_wishlist = false %}
{% endif %}
{% endfor %}
{% if product == blank %}
{% assign product = Product %}
{% endif %}
{% if display_wishlist %}
{%- if wishlist == blank -%}
{% assign wishlist = Wishlist.data.items | map: 'handle' %}
{% if wishlist[0] == null %}
{% assign wishlist = data.items | map: 'handle' %}
{% endif %}
{%- endif -%}
{%- assign p_title = product.title | replace: '"', '”' -%}
{%- capture wishlist_add -%}
event.preventDefault();
Wishlist.add({
handle: '{{ product.handle }}',
type: '{{ product.type | escpae }}',
image: '{{ product.featured_image }}',
{%- if variant -%}variant: {{ variant.id | json }},{%- endif -%}
title: `{{ p_title }}`
});
[this, _n.sibling(this, '.wishlist__button')].forEach(function(button) { button.classList.toggle('dn')});
{%- endcapture -%}
{% endif %}
{% assign productImage = product.featured_image %}
{% assign hoverImage = product.hover_image %}
{% assign hoverVideo = product.hover_video %}
{% assign hoverExternalVideo = product.hover_external %}
{% capture productImageRepsonsive %}
{%- if productImage != blank -%}
{%- if product.featured_image_width > 180 -%}{{ productImage | img_url: '180x' }} 180w {{ 180 | divided_by: product.featured_image_aspect_ratio | round }}h,{%- endif -%}
{%- assign image_size = product.featured_image_width | append: 'x' -%}
{{ productImage | img_url: image_size }} {{ product.featured_image_width }}w {{ product.featured_image_height }}h
{%- endif -%}
{% endcapture %}
![{{ product.title }}]()
{% capture hoverImageRepsonsive %}
{%- if hoverImage != blank -%}
{%- if product.featured_image_width > 180 -%}{{ hoverImage | img_url: '180x' }} 180w {{ 180 | divided_by: product.featured_image_aspect_ratio | round }}h,{%- endif -%}
{%- assign image_size = product.featured_image_width | append: 'x' -%}
{{ hoverImage | img_url: image_size }} {{ product.featured_image_width }}w {{ product.featured_image_height }}h
{%- endif -%}
{% endcapture %}
{% unless hoverVideo != blank or hoverExternalVideo != blank %}
{% if hoverImage != blank %}
{% unless product.tags contains 'Graphic Overlay' or product.hover_image_alt contains 'swatch' %}
![{{ product.hover_image_alt }}]()
{% endunless %}
{% endif %}
{% else %}
{% if hoverVideo != blank %}
{% elsif hoverExternalVideo != blank %}
{% endif %}
{% endunless %}
{%- if product.member_exclusive contains 'coming_soon' or product.member_exclusive contains 'member_active' -%}
{%- assign year = product.member_end | split: '/' | last | prepend: '/' -%}
{%- assign date = product.member_end | remove: year -%}
{%- if product.member_exclusive contains 'coming_soon' -%}
{%- assign year = product.member_start | split: '/' | last | prepend: '/' -%}
{%- assign date = product.member_start | remove: year -%}
{%- endif -%}
{%- capture member_active_text -%}CCS+ Exclusive through {{ date }}{%- endcapture -%}
{%- capture coming_soon_text -%}CCS+ Exclusive starting {{ date }}{%- endcapture -%}
{%- assign member_text = member_active_text -%}
{%- if product.member_exclusive contains 'coming_soon' -%}
{%- assign member_text = coming_soon_text -%}
{%- endif -%}
{{ year }}
{{ date }}
{{ member_text }}
{%- endif -%}
{% assign crop = 'crop_height=64&crop_left=430&crop_top=472&crop_width=64' %}
{% if 'Skateboard Deck, Skateboard Complete' contains product.type %}
{% assign crop = 'crop_height=64&crop_left=230&crop_top=472&crop_width=64' %}
{% endif %}
{% for badge in productBadges %}
{% if product.tags contains badge.tag and badge.tag != 'more-colors' %}
{% if product.reviews %}
{% assign to_half = product.reviews.rating | round:1 | divided_by: 0.5 | round | times: 0.50 %}
{{ badge.collection_badge }}
{% endif %}
{% endfor %}
{%- assign option_value_data = '' -%}
{%- for option in product.options_with_values -%}
{%- if option.name == 'Title' %}{%- continue -%}{%- endif -%}
{%- unless siblingRange[product.type] contains option.name -%}{%- continue -%}{%- endunless -%}
{%- if option.values.size == 0 -%}{%- continue -%}{%- endif -%}
{%- assign option_values = option.values | sort -%}
{%- if option.values.size == 1 -%}
{%- assign option_value_data = option_values | first -%}
{%- else -%}
{%- assign option_values_last = option_values | last -%}
{%- assign option_value_data = option_values | first | append: ' - ' | append: option_values_last -%}
{%- endif -%}
{%- endfor -%}
{%- if option_value_data == '' and siblingRange[product.type] contains 'Title' -%}
{%- assign title_segments = product.title | split: ' - ' -%}
{%- endif -%}
{{- option_value_data -}}
{% for tag in product.tags %}
{% if tag contains 'Vendor' %}
{% assign vendor_tag = tag | remove: 'Vendor:' %}
{% assign vendor_collab = vendor_tag | append: ' x' %}
{% break %}
{% endif %}
{% endfor %}
{% if product.siblings.size > 0 %}
{% assign productTitle = product.title | split: ' - ' | first %}
{% else %}
{% assign productTitle = product.title | remove: product.type | split: '-' %}
{% endif %}
{% assign productTitle = product.title | split: ' - ' | first %}
{% unless product.title contains vendor_collab %}
{% assign productTitle = productTitle | remove: vendor_tag %}
{% endunless %}
{% if vendor_tag != blank %}
{{ vendor_tag }}
{% endif %}{{ productTitle }}
{% assign discount_amount = product.price | divided_by: product.compare_price | times: -100 | plus: 100 | round %} {%- capture discount_text -%} [discount]% off {%- endcapture -%}
{%- if compare_min < compare_max -%}
{%- assign before_text = 'From ' -%}
{%- endif -%}
{%- if product.compare_price > product.price and discount_amount > 10 -%}
{{ before_text }}
{{ product.price | money }}
{{ product.compare_price | money }}
{%- else -%}
{{ product.price | money }}
{%- endif -%}
{%- if discount_amount > 10 -%}
{{ discount_text | replace: '\[discount\]', discount_amount }}
{%- endif -%}
{% for i in (1..5) %}
{% endfor %}
({{ product.reviews.count }})
{% endif %}
{% unless total_pages == 1 or total_pages == 0 %}
{% endunless %}
{% assign active = 'dim' %}
{% if current_page == 1 %}
{% assign active = 'o-50 pointer-none' %}
{% endif %}
{% for i in pages %}
{% assign pageoffset = current_page | minus: i | abs %}
{% if pageoffset != 0 and pageoffset != 1 and pageoffset != 2 pageoffset != 3 %}{% continue %}{% endif %}
{% assign active = '' %}
{% if current_page == i %}
{% assign active = 'brand' %}
{% endif %}
{% assign last_page_shown = i %}
{% endfor %}
{% assign active = 'dim' %}
{% if current_page == total_pages %}
{% assign active = 'o-50 pointer-none' %}
{% endif %}
{% if last_page_shown != total_pages %}
...
{% endif %}
Loading Products
Primitive Skateboards was started by pro skater Paul "P-Rod" Rodriguez, who isn’t just one of the biggest names in skateboarding today. He is one of the biggest names in skateboarding - ever. He started skating when he was 12 and got a board for Christmas. He loved to skate, immediately, and has been quoted saying that he even slept with his skateboard. After only a couple of years, he went pro. P-Rod has since won 8 medals at the X Games (so far). That’s the record – the most of anyone. He has been on every "best" list of skaters in the world that there practically is. And he’s not done yet.
Rodriguez is now also the president of Primitive Skateboarding, a skateboard and streetwear manufacturer. Primitive began as a skateboarding shop in California that sold other companies brands.
It has branched out into manufacturing Primitive Apparel and Primitive Skateboards, but at its core it's a street skate brand with a street skater – one of the best of all time – holding its reigns. The brand is known for outerwear, apparel, accessories, skateboard decks, and complete skateboards. Their logo and graphics, like their president, are bold and fearless.