Diamond Supply
Diamond Supply
{% if products.length > 1 %}{{ products.length }} results{% endif %}
- Diamond Supply Co. Torey Pudwill Pro Hardware - Red - 7/8"
- Diamond Supply Co. Raven Tershy Pro Allen Hardware - Yellow - 7/8"
{% for product in loader.activeProducts %}
{% for banner in collectionBanners %}
{% if Filters.native.size > 0 and banner.sub == false %}{% continue %}{% endif %}
{% if banner.position == product.position %}
{% if banner.apply_whole %}
![]()
{% else %}
![]()
{% endif %}
{% endif %}
{% endfor %}
{% endfor %}
{% assign display_wishlist = true %}
{% for tag in Wishlist.data.exclusions %}
{% if product.tags contains tag %}
{% assign display_wishlist = false %}
{% endif %}
{% endfor %}
{% if product == blank %}
{% assign product = Product %}
{% endif %}
{% if display_wishlist %}
{%- if wishlist == blank -%}
{% assign wishlist = Wishlist.data.items | map: 'handle' %}
{% if wishlist[0] == null %}
{% assign wishlist = data.items | map: 'handle' %}
{% endif %}
{%- endif -%}
{%- assign p_title = product.title | replace: '"', '”' -%}
{%- capture wishlist_add -%}
event.preventDefault();
Wishlist.add({
handle: '{{ product.handle }}',
type: '{{ product.type | escpae }}',
image: '{{ product.featured_image }}',
{%- if variant -%}variant: {{ variant.id | json }},{%- endif -%}
title: `{{ p_title }}`
});
[this, _n.sibling(this, '.wishlist__button')].forEach(function(button) { button.classList.toggle('dn')});
{%- endcapture -%}
{% endif %}
{% assign productImage = product.featured_image %}
{% assign hoverImage = product.hover_image %}
{% assign hoverVideo = product.hover_video %}
{% assign hoverExternalVideo = product.hover_external %}
{% capture productImageRepsonsive %}
{%- if productImage != blank -%}
{%- if product.featured_image_width > 180 -%}{{ productImage | img_url: '180x' }} 180w {{ 180 | divided_by: product.featured_image_aspect_ratio | round }}h,{%- endif -%}
{%- assign image_size = product.featured_image_width | append: 'x' -%}
{{ productImage | img_url: image_size }} {{ product.featured_image_width }}w {{ product.featured_image_height }}h
{%- endif -%}
{% endcapture %}
![{{ product.title }}]()
{% capture hoverImageRepsonsive %}
{%- if hoverImage != blank -%}
{%- if product.featured_image_width > 180 -%}{{ hoverImage | img_url: '180x' }} 180w {{ 180 | divided_by: product.featured_image_aspect_ratio | round }}h,{%- endif -%}
{%- assign image_size = product.featured_image_width | append: 'x' -%}
{{ hoverImage | img_url: image_size }} {{ product.featured_image_width }}w {{ product.featured_image_height }}h
{%- endif -%}
{% endcapture %}
{% unless hoverVideo != blank or hoverExternalVideo != blank %}
{% if hoverImage != blank %}
{% unless product.tags contains 'Graphic Overlay' or product.hover_image_alt contains 'swatch' %}
![{{ product.hover_image_alt }}]()
{% endunless %}
{% endif %}
{% else %}
{% if hoverVideo != blank %}
{% elsif hoverExternalVideo != blank %}
{% endif %}
{% endunless %}
{%- if product.member_exclusive contains 'coming_soon' or product.member_exclusive contains 'member_active' -%}
{%- assign year = product.member_end | split: '/' | last | prepend: '/' -%}
{%- assign date = product.member_end | remove: year -%}
{%- if product.member_exclusive contains 'coming_soon' -%}
{%- assign year = product.member_start | split: '/' | last | prepend: '/' -%}
{%- assign date = product.member_start | remove: year -%}
{%- endif -%}
{%- capture member_active_text -%}CCS+ Exclusive through {{ date }}{%- endcapture -%}
{%- capture coming_soon_text -%}CCS+ Exclusive starting {{ date }}{%- endcapture -%}
{%- assign member_text = member_active_text -%}
{%- if product.member_exclusive contains 'coming_soon' -%}
{%- assign member_text = coming_soon_text -%}
{%- endif -%}
{{ year }}
{{ date }}
{{ member_text }}
{%- endif -%}
{% assign crop = 'crop_height=64&crop_left=430&crop_top=472&crop_width=64' %}
{% if 'Skateboard Deck, Skateboard Complete' contains product.type %}
{% assign crop = 'crop_height=64&crop_left=230&crop_top=472&crop_width=64' %}
{% endif %}
{% for badge in productBadges %}
{% if product.tags contains badge.tag and badge.tag != 'more-colors' %}
{% if product.reviews %}
{% assign to_half = product.reviews.rating | round:1 | divided_by: 0.5 | round | times: 0.50 %}
{{ badge.collection_badge }}
{% endif %}
{% endfor %}
{%- assign option_value_data = '' -%}
{%- for option in product.options_with_values -%}
{%- if option.name == 'Title' %}{%- continue -%}{%- endif -%}
{%- unless siblingRange[product.type] contains option.name -%}{%- continue -%}{%- endunless -%}
{%- if option.values.size == 0 -%}{%- continue -%}{%- endif -%}
{%- assign option_values = option.values | sort -%}
{%- if option.values.size == 1 -%}
{%- assign option_value_data = option_values | first -%}
{%- else -%}
{%- assign option_values_last = option_values | last -%}
{%- assign option_value_data = option_values | first | append: ' - ' | append: option_values_last -%}
{%- endif -%}
{%- endfor -%}
{%- if option_value_data == '' and siblingRange[product.type] contains 'Title' -%}
{%- assign title_segments = product.title | split: ' - ' -%}
{%- endif -%}
{{- option_value_data -}}
{% for tag in product.tags %}
{% if tag contains 'Vendor' %}
{% assign vendor_tag = tag | remove: 'Vendor:' %}
{% assign vendor_collab = vendor_tag | append: ' x' %}
{% break %}
{% endif %}
{% endfor %}
{% if product.siblings.size > 0 %}
{% assign productTitle = product.title | split: ' - ' | first %}
{% else %}
{% assign productTitle = product.title | remove: product.type | split: '-' %}
{% endif %}
{% assign productTitle = product.title | split: ' - ' | first %}
{% unless product.title contains vendor_collab %}
{% assign productTitle = productTitle | remove: vendor_tag %}
{% endunless %}
{% if vendor_tag != blank %}
{{ vendor_tag }}
{% endif %}{{ productTitle }}
{% assign discount_amount = product.price | divided_by: product.compare_price | times: -100 | plus: 100 | round %} {%- capture discount_text -%} [discount]% off {%- endcapture -%}
{%- if compare_min < compare_max -%}
{%- assign before_text = 'From ' -%}
{%- endif -%}
{%- if product.compare_price > product.price and discount_amount > 10 -%}
{{ before_text }}
{{ product.price | money }}
{{ product.compare_price | money }}
{%- else -%}
{{ product.price | money }}
{%- endif -%}
{%- if discount_amount > 10 -%}
{{ discount_text | replace: '\[discount\]', discount_amount }}
{%- endif -%}
{% for i in (1..5) %}
{% endfor %}
({{ product.reviews.count }})
{% endif %}
{% unless total_pages == 1 or total_pages == 0 %}
{% endunless %}
{% assign active = 'dim' %}
{% if current_page == 1 %}
{% assign active = 'o-50 pointer-none' %}
{% endif %}
{% for i in pages %}
{% assign pageoffset = current_page | minus: i | abs %}
{% if pageoffset != 0 and pageoffset != 1 and pageoffset != 2 pageoffset != 3 %}{% continue %}{% endif %}
{% assign active = '' %}
{% if current_page == i %}
{% assign active = 'brand' %}
{% endif %}
{% assign last_page_shown = i %}
{% endfor %}
{% assign active = 'dim' %}
{% if current_page == total_pages %}
{% assign active = 'o-50 pointer-none' %}
{% endif %}
{% if last_page_shown != total_pages %}
...
{% endif %}
Loading Products
Diamond Supply Co. was founded in 1998 by Nick Tershay, better known by Nick Diamond. Diamond started as a hardware company based on the concept of selling Diamond skateboard hardware with an allen key and a wrench key. This seemingly simple idea has now grown into one of the biggest skate apparel brands in skateboarding. Diamond t-shirts and hoodies are some of its best sellers, but the skate company has not forgotten its roots.
In an interview with Hypebeast, Diamond says the drive for a hardware brand came out of a love for skateboarding and his want to build a brand where, “I [Diamond] only wanted to skate and have all of my friends skate for the same company.” Steadily the brand grew through building relationships with vendors and staying connected with customers through brand forums like Hypebeast’s. In 2005, Diamond did a collaboration with Nike that gave the brand the bump it needed. Once customers started investigating the Diamond logo that was coupled with the swoosh on the Nike SB Tiffany, they found an owner who was a seasoned sneakerhead. Diamond’s knowledge and respect for streetwear coupled with a recognizable logo have allowed the brand to go well beyond a skate clothing brand.
While Diamond hardware is constantly pushing the category to the next level, Diamond Apparel can be found in streetwear boutiques internationally. But, again, Diamond hasn't forgotten his skateboard roots and his initial goal of building a brand employing friends and family. Grizzly Griptape (owned by Diamond rider, Torey Pudwill) and Ace Trucks (owned by Nick Diamond’s brother) are both distributed by Diamond Supply Co.